Watching your store, 24/7

Know before
your customers do.

Observix watches every order, shipment and shipping address on your Shopify store β€” and pings Slack or Discord the second something needs a human. Nothing to babysit: the dashboard is there when you want the numbers, not because you have to check it.

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Quality check triggered1st sale
Silk Midi Dress β€” Emerald just sold its first piece of the new batch. Supplier message is ready to copy & send.
πŸ“¦
Delivery exceptioncarrier
Order #2841 β€” failed delivery attempt in Paris. Tracking and order links attached.
✍️
Address needs reviewpre-fulfilment
Order #2856 β€” shipping address has no house number. One click to fix it before it ships.
Secondsfrom paid order to Slack alert
3 radarsquality, delivery & address β€” all automatic
10 widgetsrevenue, ROAS and refunds in one dashboard
What it catches

Three radars. One quiet Slack ping.

Most tools show you data. Observix makes decisions about what deserves your attention β€” and stays silent about everything else.

🚨

Sales-velocity quality checks

The 1st and 5th sale of every product colour trigger a QC alert β€” so you inspect a new batch exactly when it starts moving, not after twenty complaints.

βœ‰οΈ

Your supplier works in the same channel

Invite your supplier into the alert channel and the ping reaches them directly β€” no forwarding. They βœ… the message when seen and drop the QC photos in the thread, right under the order.

πŸ“¦

Delivery radar

Failed attempts, carrier exceptions and shipments that go quiet for days β€” flagged the moment they happen, with tracking links attached.

✍️

Address guard

Missing house numbers, malformed zip codes, PO boxes, emails typed into address fields β€” caught before the parcel leaves, not after it bounces. Switch it to auto and the customer gets a confirmation email straight away.

πŸ’¬

Slack & Discord native

Every alert lands in exactly the right channel β€” quality, delivery and address checks each get their own, per store, in Slack, Discord or both. Deep links take you straight to the order.

🏬

Multi-store, one login

Run several stores? Each gets its own webhooks, channels and users β€” with one dashboard that shows admins everything.

The actual ping

This is what lands in your channel.

Real alert, fake customer. Works in Slack and Discord β€” pick per alert type, or use both side by side.

ObservixAPP09:14

🟠 Quality check β€” 5 sales

Order#10245
Sold5x
Product
Silk Midi Dress | Emerald
Color: Emerald
@supplier
Message to supplier:
The product "Silk Midi Dress β€” Emerald" has now sold 5 units. Please send clear, well-lit photos from multiple angles and a short video of the product from order nr #10245 before it ships, so we can do a more thorough quality check. Thanks!
Maison Vera β€’ SKU: MV-1042
βœ… 1πŸ“Έ 1
S2 replies β€” supplier posted the QC photos in the thread
ObservixAPP08:22

🚚 Delivery attempt failed

Order#10238
CustomerEmma W.
TrackingYT26161…1465
ParcelPanelcheckpoint history
Ready-to-send customer email:
To: emma.w@example.com
Subject: Your order #10238 β€” failed delivery attempt
Hi Emma,

Unfortunately, the courier was unable to deliver your order #10238. We're sorry about that and understand you want to receive your parcel as soon as possible.

A new delivery attempt usually takes place within 1–2 business days. If possible, make sure someone is available to receive the parcel…
Maison Vera

Customer emails come pre-written in the customer's language (English, French, German) β€” copy, send, done. And because your supplier sits in the same channel, the whole QC loop lives in one place: they βœ… the alert when they've seen it and post the photos in the thread β€” nothing to forward, nothing to chase.

When you do want to look

The numbers you'd otherwise export to a spreadsheet.

Alerts handle the urgent. The dashboard answers the slow questions β€” what's selling, what your ads actually return, and which products keep coming back.

Maison Vera Last 30 days β–Ύ
Average order value
€62.40
β–² 4.8% vs previous 30 days
ROAS
3.8Γ—
€8,120 revenue / €2,140 ad spend
Refund rate
4.1%
β–² 0.6% β€” cancellations excluded
Sales trend
Orders per day β€” last 14 days
38 orders today
Sales trend Average order value ROAS & ad spend Refund analysis Top products Latest orders Quality checks Delivery issues Address checks Never sold

Demo data. Meta and Google ad spend sync in on their own, so ROAS stays true without a single manual export β€” and if a campaign runs for engagement rather than sales, you can leave it out of the calculation. Drag the widgets into the order you want; the layout is saved to your account.

How it works

Live in minutes, then it disappears.

No agency, no data warehouse, no weekly review meeting. Connect once and forget it exists β€” until it saves an order.

Connect your store

Point your Shopify order webhooks at Observix and drop in your Slack or Discord channels. That's the whole setup.

Observix watches everything

Every paid order, every shipment update and every shipping address runs through the radars β€” around the clock.

You get pinged only when it matters

A quiet message with the problem, the links and the next action already prepared. Handle it in one minute, move on.

Stop finding out from customers.

Quality issues, stuck parcels and broken addresses β€” caught while they're still cheap to fix.

Log in to Observix